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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Paul M. Rand
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Highly Recommended : Harnessing the power of word of mouth and social media
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Paul M. Rand

WHAT DO YOU TRUST MORE--AN ADVERTISEMENT OR A FRIEND? Seize the power of today's most powerful marketing tool--WORD OF MOUTH According to Nielsen, 92 percent of consumers report that a word of mouth (WOM) recommendation is the top reason they buy a product or service. The founder of one of today's most successful digital and social marketing firms, Paul M. Rand has been at the forefront …

Edisi
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ISBN/ISSN
978-0-07-181621-2
Deskripsi Fisik
xv+229hlm.;ilust
Judul Seri
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No. Panggil
658.8 RAN h